Business development, proposal & sales support

To help a firm's market research group promote its services to business development, proposal and sales teams: Worked with client and graphic designer to create bold, impactful visual stories that contributed to increasing firm's contract win rate

Pursuit/bid & proposal support

Wrote taglines for IT firm's pursuit of global financial group's remote work support contract (managed services); and for firm's RFP response to major federal agency seeking to modernize its operations

Sales support collateral

To market an IT firm's new "cloud" offering: Developed full set of sales support collateral - incl. appealing one-pager (slick) and video - for posting on website and other uses

Sales training

For a tech. company's sales training group: Helped develop and refine content of promotional materials (invitations, newsletters) that successfully persuaded sales teams to participate in new product trainings

Client event collateral

For IT firm's insurance industry group's major client events: Refined and edited presentations and set of one-pagers promoting benefits of next-gen solutions (firm is world's #1 provider of core technology to insurance industry)